As Halloween 2025 approaches, the excitement of costumes is layered with reflection. For us, the rise of adaptive wheelchair-friendly options was once a win but now those options are shrinking. Designing with disability in mind isn’t just moral, it’s strategic. Inclusive, adaptive products open broader markets, spark innovation and foster belonging. When costuming or any product fails to include people with disabilities, organizations lose more than presence. They lose potential, culture and growth.